IIMBAA Global Mobility Summit Website Design

Client Overview

Organization: IIMB Alumni Association (IIMBAA)

Event: Global Mobility Summit – An annual event gathering thought leaders, alumni, and industry experts to discuss the future of mobility, including advancements in technology, transportation, and policy.

www.ev.imbaasig.org

Project Background

The IIMBAA Global Mobility Summit needed a comprehensive website to engage a global audience, promote the event, and provide logistical and content-related information. The goals were to improve accessibility, provide seamless navigation, and create a visually appealing design that aligns with the event’s innovative and professional theme.

Website Goals

Drive Registrations:

Facilitate easy registration for attendees worldwide.

Highlight Thought Leadership:

Showcase key speakers, panel topics, and industry expertise to establish the summit’s authority in the mobility sector.

Offer Resource Access:

Provide access to presentations, white papers, and recordings post-event for continued engagement.

Event Experience Optimization:

Provide real-time updates, event schedules, and speaker profiles to enhance attendee experience.

Approach

Audience Research & Persona Development:

Conducted research to understand the target audience—alumni, industry professionals, government officials, and researchers—allowing us to design an experience tailored to each.

Design for Accessibility & Global Reach:

Focused on creating a design that was accessible, mobile-friendly, and could handle registrations from international attendees.

Content Structure & UX Design:

Developed a user-friendly structure for easy access to event information, such as schedules, speaker bios, and registration.

Interactive Features:

Integrated interactive features, like live polls, Q&A for sessions, and networking tools, to increase participant engagement.

Key Features

Dynamic Event Schedule:

An interactive, real-time event schedule where attendees could view sessions, topics, and add them to their personal calendar.

Speaker Profiles & Session Highlights:

Detailed speaker pages showcasing biographies, session topics, and their expertise areas, reinforcing the event’s thought leadership.

Registration & Ticketing Integration:

A seamless, secure registration system that accommodated different ticket types (e.g., virtual, in-person).

Live Updates & Notifications:

Real-time updates on sessions, networking events, and schedule changes to keep attendees informed.

Resource Library Post-Summit:

A repository for accessing recorded sessions, white papers, and presentation slides for continued learning post-event.

Technology Stack

Frontend:

HTML5, CSS3, and JavaScript for a responsive and interactive user interface.

Backend:

PHP, WordPress for server-side logic and data processing.

Database:

MySQL for content and user data management.

Hosting:

Deployed on a scalable and secure cloud infrastructure (AWS) to handle high traffic, especially during election periods.

Ready to Boost Your website?

Whether you’re looking to launch a new Website or optimize an existing platform, we’re here to help. Reach out today, and let’s discuss how we can take
your website to the next level.